To Our Valued Stakeholders,

For years at Connect for Health Colorado our planning has been defined by Open Enrollment cycles. Before the books are closed on one, the planning for the next Open Enrollment is launched with a tight focus on technology changes, improvements to customer service and expanding coverage.

Last year our board undertook in earnest a strategic planning process that will take our organization on the path to accomplish our mission over the next three years. The board set four goals:

• Advocate to improve access to coverage in rural areas of Colorado.
• Maximize the number of consumer and employers who shop and enroll through the health insurance Marketplace, and apply for available financial assistance.
• Improve the ability of customers to attain and retain the right coverage for their needs.
• Ensure that Connect for Health Colorado is a healthy and thriving organization.

Since then, our staff has been developing a set of objectives to meet those goals. Under those objectives we have defined success measures to track our progress and we have developed strategies to achieve that progress.

Stakeholders and interested members of the public have provided comment in board committee and advisory group meetings along the way. Now, with the product nearing completion, we have posted the most current draft for your review.

The board will take up final adoption of the plan at its July 10 meeting.

Take care,

Kevin

Kevin Patterson, MURP, MPA
Chief Executive Officer
Connect for Health Colorado